00624nam 2219BKE002126 450000100120000000300230001200500090003500800410004408200110008507200230009602000150011910000240013426000400015825000080019830000150020652001550022124500620037619BKE002126StarLibrary Marc Built20180403201711 ||||| |||||||||||amh  a658.83 aMarketing Research a1412913187 aEdward F Macquarrie bNew delhi: SAGE Publications c2006 a2Ed a205p, 20cm aAuthor Bioprefaceplan Of The Bookwho Should Read This Book?1. Nature And Characteristics Of Market Research Distinction 1: Exploratory Vs. Confirmator aThe Market Research Toolbox A Concise Guide For Beginners