00703nam 2219BKE002185 450000100120000000300230001200500090003500800410004408200100008507200140009502000180010910000180012726000410014525000120018630000160019852001340021424500280034865000140037665000370039065000210042765000210044819BKE002185StarLibrary Marc Built20180403201711 ||||| |||||||||||amh  a658.8 amarketing a9780132167123 aPhilip Kotler bBoston: Pearson Prentice Hall c2012 a14th Ed a613p, 29 Cm aPt. 2. Understanding The Marketplace And Consumers Pt. 3. Designing A Customer-driven Strategy And Mix Pt. 4. Extending Marketing aPrinciples Of Marketing amarketing aMarketing -- 0 Gesamtdarstellung aMarketingpolitik aMarknadsfo¨ring