001: 15786
003: Starlibrary PMS 4.5
005: 20180430
020: ^a0-13-146918-5
066: ^ako.p
072: ^aDEFINING MARKETING AND THE MARKETING PROCESS
082: ^a658.8
100: ^akotler
240: ^aprinciples of marketing
245: ^aprinciples of marketing
260: ^c2006
650: ^aDESIGNING A CUSTOMER- DRIVEN MARKETING STRATEGY AND MARKETING MIX
650: ^aUNDERSTANDING THE MARKETING AND C