001: 30351
003: Starlibrary PMS 4.5
005: 20180430
020: ^a0-07-23686-1
066: ^aRo.C
082: ^a658.834
100: ^aRoger T. Bell
240: ^aCONSUMER BEHAVIOR BUILDING MARKETING STRATEGY
245: ^aCONSUMER BEHAVIOR BUILDING MARKETING STRATEGY
260: ^c2004