001: 19BKE002185
003: Starlibrary PMS 4.5
005: 20180403
020: ^a9780132167123
066: ^aPh.P
072: ^amarketing
082: ^a658.8
100: ^aPhilip Kotler
240: ^aPrinciples Of Marketing
245: ^aPrinciples Of Marketing
260: ^aBosto ^b Pearson Prentice Hall ^c2012
300: ^b613p, 29 Cm
650: ^aMarketing -- 0 Gesamtdarstellung
650: ^aMarketingpolitik
650: ^aMarknadsfo¨ring
700: ^a Gary Armstrong
520: ^aPt. 2. Understanding The Marketplace And Consumers Pt. 3. Designing A Customer-driven Strategy And Mix Pt. 4. Extending Marketing